There is no clean signal. Only patterns strong enough to survive distortion.

I’m Dan. I help digital businesses untangle operational and messaging messes they can’t afford to keep tripping over.

I’ve spent the last 15 years building, growing, and fixing B2B digital product businesses - mostly behind the scenes. I’ve made millions in mistakes over the years. My superpower is pattern recognition - transforming those mistakes into clarity for others.

Right now I’m focused on:

  • Building lean AI workflows that augment human operators
  • Refactoring fragmented growth systems into durable, focused machines
  • Coaching smart founders who’ve outgrown their original containers
  • Operationalizing systems for businesses that are ready to scale

If your business is in a bottleneck, if your message is fraying across channels, if your operational complexity is making you lose track of the customer, I’ll help you stabilize it. Fast.

Past roles: Navy (analyst, engineer), SaaS founder (Relay), growth operator (ManyChat, ConvertKit, Zipify), AI product designer (ThomasAI, DataPlumber), writer (here), cook (everywhere).

Now I help solve human problems with good people who operate profitable businesses.

Hire me.

A reasonably handsome man with a beard attempts to smile for the camera

P.S. – Not for everyone; proceed with caution.

If your face/likeness is the primary brand asset, if your P&L has more L than P, if you're always chasing five ideas at once, if your company sells business opportunities, or if your business model is affiliate driven - I'm not even close to your guy.

For example, I was able to grow ManyChat from zero to 750k monthly active users not because I'm magic, but because we had six things going for us:

  1. a great product that I believed in to my core
  2. an executable go-to-market strategy
  3. an incredibly aligned team
  4. insightful, generous customers
  5. properly incentivized partners
  6. impeccable timing

People who have zero of those things think they can hire me and get the same outcome. It doesn't work like that. If you're looking for a Hail Mary, start with the mirror.

I do my best work with teams who are clear on what they sell, care about who their customers are, know why their offering matters, and are confident about what kind of business they're building. Cults of personality, mastermind shills, and creative accounting schemers beware.

If this didn't scare you off, email me.